Why Shopkeepers Need to Connect Local Store Online
Looking at the current world scenario, technology plays a very significant role in connecting one with the other. Every field of work requires technology to carry out tasks. Even when it comes to shopping, consumer preferences are also changing day by day. However, here we will discuss why local online shopping become popular nowadays!
When it comes to shopping, consumer preferences are also changing day by day. With the growing trend in technology, local online shopping can be done in just a single click using the internet. Online shopping has made it incredibly easy for people to shop, check the product description and even the reviews.
Research Online Before Buying Products
Majority of the people will look for information available on the internet before proceeding with the order or buy the product. People also use their devices for gathering information about the shop, the quality of products that the seller is selling. Technology has become so necessary when it comes to shopping that even before visiting a local shop, people will first look up on the internet.
According to research, 95% of mobile customers often look up for information like a business’s phone number or location on Google Maps. It is found that 87% of shoppers look for information before visiting a store, while 79% while visiting a store and 35% after visiting a store.
Read More: Digital imapact on in-store shopping
There are different sources that consumers use for information on products and services:
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Online Ordering System For Local Stores
Taking the busy and hectic schedule of customers into consideration, the use of the online ordering system is very much convenient and useful. Local sellers can allow customers to shop at their shops using mobile phones, online shopping websites or apps and at the same time implement the delivery system to help them gain more orders and customers.
The use of technology or digital media has allowed people to get everything to their doorsteps. The only thing needed is the contact number in order to get the right and specific address and location.
What Sellers Should Do to Improve Productivity
Considering the fact that buyers have shown more interest in local stores online than from local stores, it is also important for a storekeeper to get more advanced by implementing the process of selling online. With the help of technology these days, local shopkeepers can create an immersive shopping experience using location-based to target customers and help them navigate their shops.
Selling online also allows sellers to gain more customers and generate more sales. Using technology, sellers can simultaneously gather data on shoppers, their shopping habits, the likes and dislikes and also notifying personalized offers. This, will improve customer service and generate more profit.
Related: Why online shopping?